As the winter weather sets in, you may notice that your red hair is losing some of its usual vibrancy and colour. You're not likely imagining things – there are a few reasons why your ginger hair colour could be fading during the winter months. Thankfully, there are things you can do to counteract this, and we're here to help.
LESS SUNLIGHT EXPOSURE
During winter, the significant reduction in sunlight means you’re getting less UV exposure, which is a natural lightener of all shades, including red hair. This absence of warm sunshine can leave your hair looking darker and less radiant.
COOLER OUTDOORS VS INDOOR HEATING
Cold air is incredibly drying for both your skin and hair. And red hair is already naturally more prone to dryness than other hair colours. Humidity tends to drop in winter too, contributing to the lack of moisture in the air (and in your hair). This could affect your hair’s overall health, causing static, split ends, and breakage. Without enough moisture to keep the cuticle smooth, your hair loses its natural shine.
SEASONAL HORMONAL CHANGES
Winter can trigger your body to produce more melatonin, due to being exposed to shorter daylight hours and lack of sunlight. This increase in melatonin, which can make you feel more tired during winter, has also been loosely linked to subtle changes in hair pigmentation. For redheads, this can mean a slightly darker, less vibrant look.
TIPS FOR COMBATTING RED HAIR DULLNESS IN WINTER
Hydrate your hair: Winter is the time to remember (and increase) your hair mask treatments. Use around once in every three to four washes depending on how thirsty your hair feels. Leave it on for the recommended time, and wear a shower cap or thermal cap while it's doing its thing (this helps the ingredients really get to work).
Cleanse gently: Swap out harsh shampoos for sulfate-free. They’re much kinder to your delicate red hair and scalp, preserving your hair’s natural oils and preventing further dryness. Over-washing can also strip essential moisture from your hair, so try to wash less frequently. Fun fact—most redheads find that once they switch to sulfate-free products, it’s easier to extend time between washes.
Boost colour with the help of henna: Henna-infused products are a redhead’s secret weapon. They gradually help enhance your colour naturally without leaving your hair looking artificially dyed. Our products are all henna-based, helping you to refresh your red tones whether they're natural or dyed.
Shield hair from the cold: Wearing a hat or scarf can do wonders for shielding your strands from cold winds. For extra care, layer a silk or satin scarf under your hat – this reduces friction and prevents breakage while keeping your hair snug.
Caring for your red hair in winter
Why redheads should indulge in weekly hair mask treatments